~ Eight films across five languages sell Spotify as the chore soundtrack — 98% of Indian users already call it essential...
~ Prudential Health India drops its first brand film set with Sharib Hashmi — three family messes, one punchline: when c...
~ EssenceMediacom’s Gurjot Shah Singh flags KFC’s ChatGPT ads as live — first QSR on the platform, pitched as presence a...
~ BBDO India’s next ‘The Moment is Gold’ chapter turns a young couple’s first Diwali into a cousin-ring ritual of belong...
~ A 25-year namkeen “anniversary” joke turns Instamart’s platform proposition into a simple ask: try something better, n...
~ India’s campus coworking brand drops its debut film — cramped desks give way to pickleball, walking meetings and a lif...
~ World No. 1 para archer and Arjuna Awardee steps up from Samarth ally to full brand face for inclusion-led Hyundai Ind...
~ Marico’s first Bihar-only Nihar film turns a mother-daughter kaala teeka into ‘Poshan Bhare Khil-Khilate, Nikhre-Sawar...
~ Generations named the flower-border bite. Talented and Solomon Pappaiah turn ‘poo’ into ‘anbu’ for Milk Bikis Classic ...
~ Bengaluru grocery app walks into the house with quality checks cast as a trial by fire — and a dedicated in-show task ...
~ Two films with Ayushmann Khurrana shift Just In Time from shelf choice to personal discovery across 100+ stores ~...
~ Two clinic films flip casual “whatever” answers — Madhuri Dixit pushes families to pick Illusion Zirconia with intent ...