Advertising Brands Marketing

Snabbit’s ‘BIGGest Job Ever’ — BOSS Ladies Clean Bigg Boss House in Four Days

~ Home-services brand Snabbit sends its BOSS ladies into the Bigg Boss house before contestants arrive — concept to clea...

Advertising Brands Marketing

QWEEN’s ‘Drama QWEENS’ — Jewellery Takes a Back Seat to Women’s Conversations

~ Ten-episode Instagram microdrama puts ambitions, labels and film-club friendships first — jewellery rides along as par...

Advertising Brands Marketing

BCCL Partners With OpenAI — TOI & ET Journalism Surfaces in ChatGPT With Full Attribution

~ Bennett, Coleman & Co. Ltd. links Times of India and Economic Times to ChatGPT — summaries carry publication credi...

Advertising Brands Marketing

Foxtale’s Second SRK Film — ‘Surface to Source’ Digs Past the Glow Fix

~ Foxtale drops the second Shah Rukh Khan film in its Surface to Source push — treat the root, not the rash, and let the...

Advertising Brands Marketing

Magnum by Safari Signs Saif Ali Khan — Swag On The Move’ Hits Flipkart

~Magnum by Safari taps Saif Ali Khan as brand ambassador for its accessible, style-led luggage push — trolley bags from ...

Advertising Brands Marketing

Blackberrys AW’26 — Vikrant Massey Unveils ‘Winning in Progress’ at Connaught Place

~ Blackberrys drops Autumn Winter 2026 as ‘Winning in Progress’ — Vikrant Massey fronts the Connaught Place reveal for a...

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Wondrlab Unveils WondrAgents — Seven AI Agents Aim to Cut Influencer Go-Live Time 70%

~ Wondrlab’s seven specialised AI agents now run the full influencer lifecycle on OPA and Opportune — from brief to ROI ...

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Prowl Scales to 18 SKUs on Amazon — Tiger Shroff Fronts First Full Brand Campaign

~ Tiger Shroff’s men’s grooming label jumps from a six-SKU trial to an 18-product Amazon lineup, four exclusive fragranc...

Duolingo Ullu Da Pattha Punjab English course MAM
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Duolingo Enters Punjab With ‘Ullu Da Pattha’ — Learn English From Punjabi

~ Duolingo’s Talented & Calm Kaam films reclaim a Punjabi reprimand as a badge — Learn English from Punjabi joins Hi...

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Licious Wants to Be the Amul of Meat — Content Moves From Support Act to Culture Play

~ Licious SVP-Marketing Varun Khanna on pushing content to 15–20% of spend, lifting consideration from 41% to 57%, and c...

Advertising Brands Marketing

Laqshya Locks Exclusive Ad Rights at Vizag’s New Airport — Bhogapuram Becomes Airport No. 4

~ Laqshya Media Group takes exclusive advertising rights at Alluri Sitarama Raju International Airport in Bhogapuram — d...

Advertising Brands Marketing

Chennai Metro FD Ad Flops — ‘Girlfriend May Give 0% Interest’ Draws DMK MP Fire

~ A THECOS fixed-deposit ad inside a Chennai Metro coach compared girlfriends to 0% interest — DMK MP Thamizhachi Thanga...