~ New sparkling water brand SIX6R launches Classic, Lemon and Peach at ₹79 a can — carbonated water and fruit flavour on...
~ West Bengal Tourism’s fresh logo and ‘Where India Feels Different’ identity launch sparks a social pile-on after the p...
~ JioStar drops a crossover promo with Vijay Sethupathi, Nagarjuna, Kichcha Sudeepa and Mohanlal as Bigg Boss Tamil, Tel...
~ BESTSELLER India’s ONLY taps Smriti Mandhana for its Autumn 2026 Denim / ONLY Fit push — jeans and statement jackets b...
~ Valvoline joins as Presenting Sponsor and Spinny continues as Powered By for the three-match India–Afghanistan Friends...
~ Lay’s stacks a six-week WhatsApp contest on eligible ₹20 packs — 3 packs for a console shot, 20 for a meet with Ranbir...
~ Zepto and Milky Mist turn Janmashtami’s Dahi Handi into an in-app ‘Matki Phod’ game — with surprise offers for users w...
~ After 16 years at Yum!, Moksh Chopra exits as KFC India GM — with ~27% market share and a doubled store footprint on h...
Underneat, co-founded by Kusha Kapila, turns everyday strap imprints into bold OOH as it goes live on Myntra’s 30-minute...
~ Hindustan Unilever rewires brand building around creators, AI studios and social listening — scaling influencers from ...
~ Opraah shifts payment risk off its exclusive creators with OPay — a 48-hour go-live payout policy aimed at the weeks-t...
~ Ugaoo puts Jackie and Tiger Shroff in a humour-led ‘Tiger Aisa Kyun Hai?’ film that blames childhood plant rivalry for...