Eveready Launches Hybrid Torch with ‘Nikita Roy’ Campaign Featuring Sonakshi Sinha
Eveready Industries, India’s leading flashlight and battery brand, has unveiled the country’s first Hybrid Torch, a revolutionary dual-powered device designed to ensure uninterrupted lighting anytime, anywhere. Combining the convenience of both rechargeable and battery-operated modes, this innovation guarantees that users will never be left in the dark, even during power outages.
Introducing the Hybrid Torch: A Game-Changer in Lighting Solutions
The new Hybrid Torch is a patent-applied offering that features a powerful iW super-bright front LED for focused illumination and a 1W side light for broader visibility. Built with a durable ABS plastic body, the torch is ideal for both everyday use and rugged outdoor activities, such as camping or trekking.
The torch features an inbuilt rechargeable Li-ion battery, charged in 2.5 hours via a USB Type-C port. It also operates on 3 x AA batteries, allowing users to switch to Battery-Operated Mode when needed. This ensures that no matter the situation, you’ll always have access to reliable light.
Innovative Features for Maximum Convenience
Eveready’s Hybrid Torch offers convenience with a slide switch to control both the front and side lights. The power mode selection switch lets users toggle between rechargeable and battery-operated modes in seconds. A charging indicator light keeps users informed about the battery status, ensuring they’re never caught off guard.
The torch is equipped with safety features such as overcharge protection and deep discharge protection, which not only extend battery life but also enhance the overall safety and reliability of the product.
Eveready and Sonakshi Sinha’s Collaboration
To launch the Hybrid Torch, Eveready partnered with Nikita Roy, starring Sonakshi Sinha. The collaboration features a video highlighting the torch’s 2-in-1 power backup and quick, long-lasting performance.
In the film, Sonakshi plays Nikita Roy, a character navigating supernatural darkness and personal dilemmas. Her role perfectly aligns with the #NeverOutOfLight theme, symbolizing resilience and the will to keep going even in challenging times. Eveready’s collaboration with Sonakshi emphasizes the brand’s commitment to innovation and empowering users with reliable lighting solutions.
Affordable and Available Nationwide
Priced at just Rs. 399, the Hybrid Torch comes in two vibrant colors—red and green—and is available at leading retail outlets and major e-commerce platforms across India. Whether you’re using it for daily tasks, travel, security, or emergency situations, Eveready’s new torch is designed to meet your lighting needs efficiently.
Continuing Eveready’s Legacy of Innovation
Eveready has a long history of pioneering innovative lighting solutions. Last year, the brand launched the Eveready Siren Torch, designed to enhance women’s safety with a loud 100-decibel alarm. This focus on innovation reflects Eveready’s commitment to creating practical and reliable products that cater to modern-day needs.
With the launch of the Hybrid Torch, Eveready leads in providing cutting-edge, reliable solutions for homes and outdoor enthusiasts. Stay powered, stay prepared, and #NeverOutOfLight with this innovation.
