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WhatsApp Puts Bharat Connect Bill Payments Inside Chat — 22,722 Billers, One ₹ Tap

~ WhatsApp puts 22,722 Bharat Connect billers inside chat electricity to FASTag — so paying a bill feels as simple as s...

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Balaji Telefilms Partners with YouTube for Five 4K Originals — 200 Episodes on TheIndianKDrramas

~ Balaji Telefilms and YouTube put five 4K originals — 200 episodes — on TheIndianKDrramas, with Ekta Kapoor keeping the...

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Netflix’s “Into the Southverse Puts Southern Films and Series on One Homepage Hub

~ Netflix puts Tamil, Telugu, Malayalam and more under one homepage hub — Southverse as it pledges a new southern title...

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Axis Bank and Scapia Launch Co-Branded Travel Card That Puts Spends, Rewards and Bookings in One App

~ Axis Bank and travel fintech Scapia stitch payments, rewards and bookings into one app-led co-branded card for India’s...

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Virgio Thursday With Growster Turns Weekly Drops Into a Day Shoppers Own

~ Growster turns Virgio’s weekly drop calendar into “Virgio Thursday” — entertainment-first films that make Thursday mea...

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The EPIC Company Acquihire of The Dosa Studios Puts GenAI Storytelling Inside EPIC AI Lab

~ The EPIC Company (formerly IN10 Media) acquihires GenAI storytelling studio The Dosa Studios — co-founders Anwar Khan ...

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Navneet’s “Save as Tr.” Asks India to Rename Teachers Beyond Subject Labels

~ Navneet’s Teachers’ Day film asks parents and students to save teachers by name with Tr.” not as Maths Sir” — under i...

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HDFC Bank’s “Vigil Aunty Says – Laziness Saves” Turns Fraud Awareness Into Stand-Up on JioHotstar

~ HDFC Bank and Kinnect flip fraud urgency on its head — Vigil Aunty Turns “aalsi” into a seven-episode JioHotstar comed...

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UNIVO Becomes First Major Indian Edtech to Advertise on ChatGPT

~ Noida edtech UNIVO Education runs ChatGPT campaigns directly for university partners — first major Indian edtech...

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Mankind Pharma’s “Angdaan Mahadaan” Pushes 1 Crore Indians to Pledge Organ Donation

~ Mankind Pharma’s “Angdaan Mahadaan puts Amitabh Bachchan cutouts and NOTTO specialists on stage to push 1 crore organ-...

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Inshorts Turns The Traitors Into a Feed Clue Hunt for Prime Video Season 2

~ Inshorts turns its news feed into a clue hunt for Prime Video’s The Traitors Season 2 — cat, dagger, cloak and shield ...

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Flipkart Puts Microdrama Inside the Shopping App with a Play-Tab Drama Feed

~ Flipkart drops a Play-tab Drama feed inside the shopping app — short-form shows with Anupam Kher, Rasika Dugal and Man...