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Swiggy Instamart’s Mother’s Day Campaign Says: Add Yourself to the Cart
This Mother’s Day, Swiggy Instamart shifts gears from delivering groceries to delivering love—literally. With its latest campaign, the quick commerce giant invites you to “add yourself…
Mark Zuckerberg Envisions an AI-Driven Future That Sidelines Advertising Agencies
Mark Zuckerberg is reimagining the future of advertising—and in his bold vision, ad agencies no longer have a seat at the table. Speaking on Stratechery with…
PharmEasy Returns to TV with Diagnostics Campaign Featuring ‘On-Time or FREE’ Promise
After a three-year break from television, PharmEasy is back with a bang—and a clear promise. The digital healthcare platform has launched a new campaign to promote…
Kapil Sharma Urges You to Plan Smart with Policybazaar: ‘Aakhri Waqt Par Mat Pachtao’
India’s favorite comedian Kapil Sharma brings his signature wit and wisdom to a very important message—get Term Life Insurance with Policybazaar before it's too late. In…
Tinder Wants You to Trash Your Ex — Literally (But Not How You Think!)
Tinder, the popular dating app, takes emotional cleansing to a new level with its latest initiative. No, it’s not asking you to get rid of your…
Third Wave Coffee Launches Pizzas with ‘Slice of Joy’ Campaign Across India
Third Wave Coffee, known for its innovative spirit, brings a delicious twist to its menu with the launch of its new pizza range under the vibrant…
Horlicks Celebrates Childhood Mischief as a Sign of Healthy Growth in New Campaign
Mischief is a Sign, that Growth is Fine.” In collaboration with FCB Neo, a division of FCB India, the campaign cleverly shifts perspective. Instead of viewing…
Coca-Cola Makes Jump Scares Taste Great with Coke Zero and Tiger Shroff
Coca-Cola is back with another witty twist in its ongoing campaign, #JustAddCokeZero, and this time, it's turning jump scares into moments of joy. The new ad,…
Alia Bhatt Teams Up with Her Impersonator Chandni for a Hilarious L’Oréal Campaign
Bollywood star Alia Bhatt is embracing humor and self-awareness in a new campaign for L’Oréal Paris Infallible Skin Tint, and this time, she shares the spotlight…
CARS24 Joins Hands with Team-BHP to Shape the Future of India’s Auto Community
CARS24, India’s leading auto-tech platform, makes a major move by acquiring Team-BHP, one of the country’s most respected automotive communities. This strategic partnership blends CARS24’s technology…
The Body Shop India Brings ‘More Love for Less’ with New Accessible Pricing
The Body Shop India has just made ethical beauty more accessible than ever. With the launch of its “More Love for Less” campaign, the brand slashes…
Shraddha Kapoor, Q-Comm & Science: Neutrogena’s Winning Skincare Strategy in India
Neutrogena is making waves in India’s competitive skincare market, and it’s doing so with a potent formula—science-backed skincare, digital-first thinking, and Bollywood star power. With Shraddha…