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Indian ad spend

Every story we have tagged Indian ad spend.

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AI’s $3-trillion spill and what it means for Indian ads
Strategy07 Nov

AI’s $3-trillion spill and what it means for Indian ads

Big Tech's AI bills erased $3 trillion and hit Nasdaq 5.5%, yet India's festive ad spending is projected at ₹60,000–62,000 crore. What CMOs should watch.