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The day's marketing and advertising news

Lenovo Targets Gamers in 180 Markets with New Legion Ad Campaign
News30 May

Lenovo Targets Gamers in 180 Markets with New Legion Ad Campaign

Lenovo Legion is aiming to capture the attention of gamers worldwide with its bold new global campaign titled "Always Get Back Up." The campaign embraces the…

Hyundai Motor India Limited Onboards Pankaj Tripathi as New Brand Ambassador
Marketing30 May

Hyundai Motor India Limited Onboards Pankaj Tripathi as New Brand Ambassador

A New Chapter for Hyundai Motor India Hyundai Motor India announces Pankaj Tripathi as brand ambassador, embodying reliability and authenticity to strengthen emotional connections with customers.…

Supertails Turns 4, Celebrates with ‘Feed a Streetie’ Campaign
Marketing29 May

Supertails Turns 4, Celebrates with ‘Feed a Streetie’ Campaign

Supertails, India’s leading tech-enabled pet-care startup, celebrates its fourth anniversary by launching a heartfelt initiative aimed at helping one of the most vulnerable groups in the…

Dettol Appoints ‘Captain Cool’ MS Dhoni as Brand Ambassador
Marketing28 May

Dettol Appoints ‘Captain Cool’ MS Dhoni as Brand Ambassador

MS Dhoni Joins Dettol for Soaps,Bodywash & Handwash Range Dettol, a leading germ protection brand, announces cricket legend Mahendra Singh Dhoni as the new brand ambassador…

Centerfruit and Paytm Add ‘Laplaplap’ Sound to Payment Alerts
Advertising28 May

Centerfruit and Paytm Add ‘Laplaplap’ Sound to Payment Alerts

A Fun Audio Twist to Mobile Payments Centerfruit partners with Paytm to introduce a playful and innovative audio twist to digital payment alerts. At over 10,000…

Havmor Launches Limited-Edition Cricket Ball Ice Cream with Gujarat Titans Players
Marketing27 May

Havmor Launches Limited-Edition Cricket Ball Ice Cream with Gujarat Titans Players

Introducing the Choco Vanilla Cricket Ball Ice Cream Havmor Ice Cream, part of LOTTE Wellfood, launches its limited-edition Choco Vanilla Cricket Ball Ice Cream as part…

Boldfit Signs Arshdeep Singh as Official Brand Athlete
Marketing27 May

Boldfit Signs Arshdeep Singh as Official Brand Athlete

Boldfit's Arshdeep Singh Joins Boldfit’s Athlete Roster Boldfit, the popular fitness and sports gear brand, officially announces Team India pacer Arshdeep Singh as its new brand…

Shahid Kapoor Joins Taapsee Pannu as the New Face of Vogue Eyewear India
Marketing27 May

Shahid Kapoor Joins Taapsee Pannu as the New Face of Vogue Eyewear India

Vogue Eyewear Expands Star Power with Shahid Kapoor Vogue Eyewear welcomes Bollywood star Shahid Kapoor as its newest brand ambassador in India. Shahid joins actress Taapsee…

PepsiCo Becomes Official Partner of Formula 1 Until 2030
Marketing27 May

PepsiCo Becomes Official Partner of Formula 1 Until 2030

A Multi-Year Partnership Between Two Global Giants Formula 1 and PepsiCo announce a multi-year partnership that makes PepsiCo an Official Partner of the sport through 2030.…

redBus Launches Witty ‘Bass! – Bus Karo, redBus Karo’ Campaign to Drive Brand Recall
Marketing23 May

redBus Launches Witty ‘Bass! – Bus Karo, redBus Karo’ Campaign to Drive Brand Recall

esTurning Everyday Language Into Brand Identity redBus, India’s leading online bus ticketing platform, unveils its latest campaign titled ‘Bass! - Bus Karo, redBuses Karo’, designed to…

PUMA Brings Together Ibrahim Ali Khan and Shanaya Kapoor for Vibrant Palermo Sneaker Campaign
Marketing22 May

PUMA Brings Together Ibrahim Ali Khan and Shanaya Kapoor for Vibrant Palermo Sneaker Campaign

Fresh Faces Unite for a Youthful Fashion Film PUMA India unveils a lively new campaign featuring Ibrahim Ali Khan and Shanaya Kapoor, marking their first on-screen…

Adobe Teams Up with Ankur Warikoo to Spotlight Acrobat’s AI-Powered Productivity
Advertising22 May

Adobe Teams Up with Ankur Warikoo to Spotlight Acrobat’s AI-Powered Productivity

A Strategic Collaboration to Promote Smart Document Management Adobe rolls out a fresh campaign in partnership with entrepreneur and content creator Ankur Warikoo to demonstrate the…