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Marketing

What marketing teams are doing, and why

Meta Introduces Ads to WhatsApp
Marketing17 Jun

Meta Introduces Ads to WhatsApp

Meta has announced the introduction of ads within WhatsApp, marking a significant shift in the messaging platform’s monetization strategy. This move is expected to change user…

Hettich Celebrates the Quiet Strength and Love of Fathers
Marketing17 Jun

Hettich Celebrates the Quiet Strength and Love of Fathers

Hettich Celebrates Father's Day with a Silent Tribute Hettich India celebrates fathers' quiet strength and selfless love in a non-verbal ad, highlighting the unspoken bond between…

Instamart Unveils Sunlight-Activated Newspaper Ad to Celebrate Mango Season
Marketing16 Jun

Instamart Unveils Sunlight-Activated Newspaper Ad to Celebrate Mango Season

Instamart, India’s top quick commerce platform, has launched a unique sunlight-activated newspaper ad to celebrate mango season. This first-of-its-kind print campaign features an illustrated mango tree…

Jasprit Bumrah Turns Boos to Cheers in Boomer’s Latest TVC
Marketing16 Jun

Jasprit Bumrah Turns Boos to Cheers in Boomer’s Latest TVC

Boomer Gum Campaign with Jasprit Bumrah: Confidence in Every Bubble Mars Wrigley India has launched a new campaign for Boomer gum, starring cricketer Jasprit Bumrah. The…

Apple Unveils Liquid Glass Interface Amidst Mixed Reactions
Marketing13 Jun

Apple Unveils Liquid Glass Interface Amidst Mixed Reactions

Apple's WWDC has received mixed reactions, with praise and criticism for the new "Liquid Glass" interface across platforms like iOS 26, macOS, iPadOS, watchOS, and VisionOS..…

Pocket FM Launches New Campaign with Global Influencers
News13 Jun

Pocket FM Launches New Campaign with Global Influencers

Pocket FM has launched a new campaign addressing the issue of content overload and digital noise. The brand partnered with influencers to get their ears cleaned…

Adidas and Manchester United Unveil the 2025/26 Home Kit
Marketing12 Jun

Adidas and Manchester United Unveil the 2025/26 Home Kit

Adidas unveils the new Manchester United home kit for the 2025/26 season, showcasing the club’s core identity and rich history.. The design draws inspiration from Old…

MediBuddy Launches #JustDadThings Campaign for Father’s Day
Marketing11 Jun

MediBuddy Launches #JustDadThings Campaign for Father’s Day

MediBuddy, India’s largest digital healthcare company, launches the #JustDadThings campaign for Father’s Day, highlighting fathers' unnoticed sacrifices and the need to prioritize their health. Innovative Use…

Canara HSBC Life Celebrates Father’s Day with a Social Media Film
Marketing10 Jun

Canara HSBC Life Celebrates Father’s Day with a Social Media Film

Canara HSBC Life Insurance Company has announced the launch of a new social media film to commemorate Father's Day on June 15. This seamless connection between…

Ranveer Singh Joins McDonald’s India (North & East) as Brand Ambassador
Marketing09 Jun

Ranveer Singh Joins McDonald’s India (North & East) as Brand Ambassador

McDonald’s India (North & East) has appointed Bollywood superstar Ranveer Singh as its new brand ambassador. As part of this exciting partnership, the brand has also…

Milkbasket’s New Campaign “Door Bell Ki Chow Chow, No More Now”
Marketing09 Jun

Milkbasket’s New Campaign “Door Bell Ki Chow Chow, No More Now”

Milkbasket, India’s pioneering early-morning grocery delivery app, has unveiled its latest brand campaign: “Door Bell Ki Chow Chow, No More Now.” This campaign resonates with millions…

Royal Enfield’s New Meteor 350 Ad Is Pure Motorcycling Joy
Marketing09 Jun

Royal Enfield’s New Meteor 350 Ad Is Pure Motorcycling Joy

A new Meteor 350 ad for Royal Enfield is being launched, capturing the essence of pure motorcycling joy. Set to "You’ve Got Me Running in Circles"…