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music marketing

Every story we have tagged music marketing.

1 story
Taj Mahal Tea passes music baton from Zakir Hussain to A.R. Rahman
Marketing04 Nov

Taj Mahal Tea passes music baton from Zakir Hussain to A.R. Rahman

Taj Mahal Tea extends its music-led brand platform with A.R. Rahman after years with Zakir Hussain. Why continuity is the real strategy.