Wednesday, 11 November 2026
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Mobile Banking

Every story we have tagged Mobile Banking.

1 story
Axis Bank’s ‘open ki aadat’ turns a warning into habit
Advertising11 Nov

Axis Bank’s ‘open ki aadat’ turns a warning into habit

Axis Bank's creator-led campaign for its open app started with an unbranded 'Don't open this' notification, then revealed the app's features.