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Marico Limited

Every story we have tagged Marico Limited.

1 story
Parachute Advansed Gold bets on nostalgia, not hair problems
Advertising02 Nov

Parachute Advansed Gold bets on nostalgia, not hair problems

Marico's Parachute Advansed Gold campaign swaps hair-damage messaging for girlhood nostalgia, using braids, music and a hook step to refresh the brand.