Wednesday, 28 October 2026
Subscribe
For brand leaders
MarketingWhat marketing teams are doing, and why StrategyPositioning, planning and the thinking behind the work
Celebrating the work
BrandsThe brands making news, and the moves behind them
Craft
AdvertisingTV, outdoor, print and online Content MarketingEditorial, video and storytelling for brands
Channels
MediaWhere the money goes: TV, digital, print and outdoor Influencer MarketingCreator partnerships that hold up
Industry
NewsThe day's marketing and advertising news ResearchData and surveys on brands and marketing
More topics
Ad ReviewsThe latest stories in Ad Reviews.
Browse
All topicsEverything we cover, grouped
Tag

alcohol marketing

Every story we have tagged alcohol marketing.

1 story
United Spirits lifts ad spend 57% for festive season
Marketing28 Oct

United Spirits lifts ad spend 57% for festive season

United Spirits raised A&P spending 57% to ₹378 crore in Q2 FY27, lifting reinvestment to 11.6% of NSV even as volumes fell and policy hit popular…