Author: Krisha Dodia

Digital Sukoon Paparazzi Network

Digital Sukoon Positions Itself as a Distribution-First Force in India’s Celebrity Media Economy

Digital Sukoon, a Mumbai-based entertainment media company founded by Sudhanshu Kumar, is positioning itself as an infra...

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inde news

Inde News: Independent Journalism Driving Growth Amid the Digital News Revolution

As the digital news landscape continues to transform, platforms like Inde News have emerged as key players, leveraging t...

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The Rise of Dark Social: How to Track and Leverage It in Marketing

Understanding Dark Social Dark social refers to the sharing of content through private channels like email, messaging ap...

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How Brands Are Using Web3 to Create Decentralized Marketing Strategies

Using Web3 to Create Decentralized Marketing Strategies represents the next evolution of the internet, characterized by ...

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Do All Audiences Respond the Same Way to Your Marketing? Let’s Bust That Myth!

It’s a common misconception in marketing that one size fits all. Do all audiences respond the same way to your marketing...

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The Incredible Transformation Story of ITC: From Cigarettes to FMCG Giant

Did you know that ITC, one of India’s leading FMCG giants, originally started as a cigarette company? The Incredible Tra...

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The Role of ChatGPT and Other AI Tools in Content Creation and Marketing

Revolutionizing Content Creation ChatGPT and Other AI Tools in Content Creation and Marketing, enable marketers to gener...

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The Psychology of Color in Advertising: How Hues Influence Consumer Decisions

Understanding the Power of Color Color is one of the most powerful tools in advertising. It’s not just about making an a...

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Is Offline Marketing a Thing of the Past? Let’s Bust That Myth!

In today’s digital age, it’s easy to assume that offline marketing has become obsolete. With the rise of social media, s...

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How to Create a Brand Personality That Resonates with Your Audience

Creating a brand personality is essential for building a strong connection with your audience. Just like people, brands ...

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From AI to AR: The Future of Digital Marketing Technology

The Rise of Artificial Intelligence in Marketing Artificial Intelligence (AI) is no longer just a buzzword in the market...

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Behind the Billboard: The Secret Lives of Iconic Outdoor Ads

The Power of Outdoor Advertising Billboards and other forms of outdoor advertising have been a staple in the marketing w...

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