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Author

Avisha Mehta

Hi! This is me living in my dramatic life, drinking coffee & creating stuff. Communicating my emotions by being my whimsical self! I am the blogging brainiac and branding buff who’s obsessed with all things marketing! With a passion for branding, advertising & digital marketing that knows no bounds.

238 stories
Dhanashree and Yuzvendra Chahal
Advertising26 Jan

Dhanashree and Yuzvendra Chahal

Sipping, Flipping, and Setting the Jhoom Trend with Bisleri Taking the lead on the rhythmic adventure that Deepika Padukone and Tripti Dimri started, Dhanashree Verma and…

Chitrangda Singh’s Smile Secret
Advertising26 Jan

Chitrangda Singh’s Smile Secret

Dabur Herb'l Activated Charcoal Toothpaste! Chitrangda Singh, a prominent Indian actress known for her contributions to Hindi cinema. She stepped into the film industry with her…

Sanjana Sanghi: A Bridal Tale Rewritten with Rivaah by Tanishq
Advertising26 Jan

Sanjana Sanghi: A Bridal Tale Rewritten with Rivaah by Tanishq

With the lovely Sanjana Sanghi serving as its spokesperson, Rivaah by Tanishq has released a mesmerising new advertisement just in time for wedding season. In a…

Palak Tiwari Shines as the Face of TRESemmè’s  Serum Campaign!
Influencer Marketing26 Jan

Palak Tiwari Shines as the Face of TRESemmè’s Serum Campaign!

Meet Palak Tiwari, the rising star in Indian cinema and daughter of the renowned television actress Shweta Tiwari. In 2021, Palak marked her acting debut with…

Tamannaah Bhatia’s Heart-Healthy Rapidfire:
Brands24 Jan

Tamannaah Bhatia’s Heart-Healthy Rapidfire:

Diataal D takes center stage! In an exclusive interview setup, the charming Tamannaah Bhatia added a dash of wit and glamour as she played a rapid-fire…

Parineeti Chopra Joins Forces with Clensta!
Marketing24 Jan

Parineeti Chopra Joins Forces with Clensta!

Bollywood star Parineeti Chopra has partnered with Clensta, the cutting-edge personal care brand that is sweeping the industry. The collaboration aims to connect with people on…

Gujarat’s Cinematic Showcase :
Advertising24 Jan

Gujarat’s Cinematic Showcase :

Bollywood fans, get your seats because Gujarat, the bright and colourful state, is where this year's most anticipated Bollywood awards, Filmfare, will be held! Yes, you…

Ephemeral Content
Marketing24 Jan

Ephemeral Content

In the fast-paced world of digital marketing, ephemeral content has emerged as a dynamic force. It captures attention and engagement. Let's delve into the significance, versatile…

The Star Power in Celebrity Marketing:
Marketing22 Jan

The Star Power in Celebrity Marketing:

Celebrity and product branding strategic collaboration has grown to be a formidable force in the always changing field of marketing. Comprehending the diverse forms of celebrity…

The AI Challenge for Marketing Strategies and Brand Campaigns
Marketing22 Jan

The AI Challenge for Marketing Strategies and Brand Campaigns

Artificial Intelligence (AI) has become a crucial component of marketing campaigns and brand initiatives in the age of cutting-edge technologies. The reason why AI-driven campaigns frequently…

82°E Unveils Luxurious Body Care Line :
Brands19 Jan

82°E Unveils Luxurious Body Care Line :

A Fusion of Global Elegance and Indian Wellness The body care line from Deepika Padukone's beauty business, 82°E, have launched 2 new products. The line offers…

Lenskart’s Hilarious Take:
Advertising18 Jan

Lenskart’s Hilarious Take:

Kiara Advani Playfully Mimics Karan Johar's Signature Style! In a recent stroke of brilliance, Lenskart has left the eyewear world in splits. By roping Bollywood sensation…