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Rakul Preet and Suresh Raina Team Up for Bajaj Finserv’s ‘EMI Hai Na!’ Campaign

Bajaj Finserv is back with another exciting campaign—‘EMI Hai Na!’—and this time, it brings together Bollywood star Rakul Preet Singh and cricket legend Suresh Raina for an entertaining twist on shopping and savings. The campaign invites fans to join the Reels vs Run game, a fun and interactive challenge hosted on the Bajaj Finserv app that merges entertainment, cricket, and smart shopping.

Game On with Reels vs Run

In the spirit of summer sports and blockbuster deals, Bajaj Finserv launches Reels vs Run, where Rakul and Raina go head-to-head in a playful showdown. Users can pick their favorite team—Team Reels (led by Rakul) or Team Run (led by Raina)—and participate in the challenge via the Bajaj Finserv app.

The concept blends cricket fever and reel culture with the ease of shopping on EMIs. Whether you’re a cricket fan or a social media enthusiast, this campaign makes it fun to engage, compete, and win—while unlocking exciting offers on must-have appliances and gadgets.

Blockbuster EMI Days Sale Is Live

Alongside the campaign, Bajaj Finserv kicks off its much-awaited Blockbuster EMI Days Sale, offering unbeatable deals on high-demand items like refrigerators, air conditioners, televisions, and smartphones. And the best part? All these are available with easy, no-cost EMIs, making it simple and affordable to upgrade your home this season.

Rakul Preet Singh shares her excitement: “It’s all about making life simpler and more fun. With Bajaj Finserv’s EMI options, you don’t have to hold back on your wishlist!”

Suresh Raina adds: “Whether you’re smashing runs or scoring great deals, it’s always game on with EMI Hai Na!”

Why the EMI Hai Na! Campaign Connects

This campaign strikes the right balance between entertainment and practicality. It positions Bajaj Finserv as a lifestyle enabler—helping consumers fulfill their shopping needs without financial stress. season heating up the country, this campaign cleverly taps into the national mood with humor, playfulness, and irresistible offers.

It’s not just about buying—it’s about enjoying the process, thanks to EMI plans that fit your budget. The Reels vs Run competition also boosts app engagement, driving traffic to Bajaj Finserv’s digital platform while showcasing its wide product range and user-friendly EMI services.

Join the Challenge Today

From April onwards, users across India can open the Bajaj Finserv app, pick a side, and help either Rakul or Raina win the showdown. Meanwhile, they can also shop top brands, score exclusive discounts, and enjoy zero-cost EMIs with flexible tenures.

So, whether you’re Team Reels or Team Run, one thing’s for sure—shopping smart this summer starts with Bajaj Finserv. It’s time to play, save, and upgrade. After all, EMI Hai Na!

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