When tradition meets transformation, sparks are bound to fly—and that’s exactly what happens in VIDA World’s latest campaign featuring Ranbir Kapoor and Anil Kapoor. The story is simple, yet powerful: “Papa ka scooter ka pyaar vs beta ki EV ki zidd.” But the message? Bold, relevant, and future-ready with VIDA World.
In this heartwarming and humorous campaign, the two Kapoors bring alive a generational clash that resonates across Indian homes. Anil Kapoor plays the classic Indian father who cherishes his old petrol scooter—filled with memories, nostalgia, and simplicity. Ranbir, on the other hand, represents India’s modern, tech-savvy youth—passionate about sustainability, efficiency, and electric mobility. And what better way to settle their difference than with VIDA’s next-gen electric scooters?
VIDA World — Where Legacy Meets Innovation
VIDA, from Hero MotoCorp, isn’t just launching another scooter—it’s building a revolution. Designed for the future, VIDA electric scooters are smart, powerful, and environment-friendly. With cutting-edge features and a smooth riding experience, the brand empowers the next generation to ride smarter and cleaner.
Ranbir Kapoor leads the charge in the ad, encouraging his on-screen father to embrace change. He believes in electric because it’s the smarter choice—for convenience, for the planet, and for the future. Anil Kapoor, initially hesitant, starts seeing the bigger picture. Through light-hearted banter and emotional moments, VIDA bridges the gap between two mindsets—and shows that embracing change doesn’t mean forgetting the past.
Why VIDA Stands Out
VIDA scooters don’t just look good—they deliver on performance and purpose. Features that make it irresistible include:
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Removable, fast-charging batteries
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Connected tech for smarter commuting
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Long range on a single charge
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Zero emissions and quiet rides
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Modern design that speaks to Gen Z and beyond
For those ready to switch from nostalgia to next-gen, VIDA offers the perfect ride.
Who Wins: Papa or Beta?
In the campaign, the question remains—who will win? The one holding onto old memories, or the one riding towards a better tomorrow?
VIDA answers it best: everyone wins when we move forward, together.
This isn’t just an ad. It’s a cultural reflection. It celebrates Indian values, emotional connections, and the courage to change for the better. Ranbir and Anil’s chemistry brings the story alive, making it relatable, engaging, and impactful.
Join the VIDA Movement
The future is electric, and VIDA is driving it with heart and humor. Ranbir and Anil Kapoor give faces to two worlds—one rooted in tradition, the other charging into the future. With VIDA, you don’t have to choose. You can honor the past and embrace the new.
So, kya lagta hai—Papa ka scooter ka pyaar ya beta ki EV ki zidd?




