Shahid Kapoor Joins Taapsee Pannu as the New Face of Vogue Eyewear India

Vogue Eyewear Expands Star Power with Shahid Kapoor

Vogue Eyewear welcomes Bollywood star Shahid Kapoor as its newest brand ambassador in India. Shahid joins actress Taapsee Pannu, who has been associated with the brand for several campaigns, marking a dynamic new chapter for Vogue Eyewear’s presence in the Indian market.

A Campaign That Celebrates Individuality and Authenticity

The new campaign film showcases Shahid and Taapsee in a chic, gallery-inspired setting. Their relaxed interactions and reflective conversations promote a message of freedom, authenticity, and personal style. Through subtle storytelling, the film encourages viewers to embrace who they are—without restrictions or social conformity.

Shahid Kapoor Shares His Style Philosophy

Speaking about his partnership with the brand, Shahid says, “Style has always been about expressing who I am—without rules or boundaries. I’m thrilled to join Vogue Eyewear and support a campaign that empowers people to be their true selves.” His association brings a fresh, confident energy to the brand’s ethos of celebrating self-expression.

Taapsee Pannu Continues to Inspire with Confidence

Taapsee, a longstanding face of Vogue Eyewear, shares her continued passion for the brand. “For me, working with Vogue Eyewear has always been about being unfiltered and true to myself,” she says. Regarding the new collaboration with Shahid, she adds, “Together, we aim to motivate more people to own their unique style, unapologetically.”

Eyewear as a Statement of Self-Expression

The campaign highlights eyewear as more than an accessory—it’s a reflection of identity. The latest collection includes both bold and classic silhouettes, offering versatile options for every personality and style. Whether it’s a confident oversized frame or a timeless pair of shades, Vogue Eyewear empowers wearers to express themselves effortlessly.

Redefining Fashion Through Freedom of Choice

This collaboration is more than just a celebrity endorsement. It embodies Vogue Eyewear’s mission to support personal style, freedom of expression, and individuality. With Shahid and Taapsee at the forefront, the brand creates a powerful narrative around fashion that’s inclusive, inspiring, and deeply personal.