Marketing

iQOO Becomes Title Sponsor for S8UL at Esports World Cup 2025

iQOO and S8UL Expand Their Partnership

iQOO and S8UL extend their longstanding partnership that began with Team iQOO SOUL, S8UL’s BGMI division. The new phase of collaboration places iQOO’s branding across team jerseys, digital content, local events, and on-ground activations during the World Cup. Together, the brands deepen their alignment with performance, innovation, and Indian gaming culture.

S8UL Rolls Out Fan-Centric Engagement

S8UL plans to host weekly EWC watch parties, opening its Gaming House to fans as a dedicated viewing and celebration space. These community-driven efforts aim to increase grassroots engagement and strengthen the connection between players and fans during the global event.

Leaders Share Their Vision

Animesh Agarwal, aka 8Bit Thug, Co-founder and CEO of S8UL, emphasizes the significance of continuing the partnership with iQOO. “We are proud to carry the hopes of an entire nation with iQOO by our side,” he states, highlighting their shared goal of elevating Indian esports on the world stage.

Nipun Marya, CEO of iQOO, echoes the sentiment by stating, “We proudly support S8UL as they represent India internationally. Our shared values of performance and passion make this collaboration a natural fit.”

EWC 2025 Breaks Records in Global Esports

The Esports World Cup 2025 is set to feature top-tier talent from around the globe across PC, console, and mobile titles. The tournament boasts a record-breaking prize pool of $70 million (approximately ₹598 crore), making it one of the most lucrative events in esports history.

India’s Esports Journey Reaches a New Milestone

By joining forces, iQOO and S8UL commit to pushing the boundaries of Indian esports. This partnership showcases their shared dedication to excellence and global competitiveness. As S8UL prepares to represent India on the world’s biggest stage, this campaign marks a defining chapter in the country’s esports journey.

S8UL Esports partners with iQOO as title sponsor for Esports World Cup 2025, boosting iQOO’s presence in global esports.

S8UL Earns Spot on the Global Stage

 The organization also prepares to compete in chess, with Nihal Sarin and Aravindh Chithambaram entering the Last Chance Qualifier from July 24 to 26. Meanwhile, EAFC player Aaron Rivera (Happy) aims to secure a final spot at the FC Pro 25 Play-Ins, representing India on the global stage.

iQOO and S8UL Expand Their Partnership

iQOO and S8UL extend their longstanding partnership that began with Team iQOO SOUL, S8UL’s BGMI division. The new phase of collaboration places iQOO’s branding across team jerseys, digital content, local events, and on-ground activations during the World Cup. Together, the brands deepen their alignment with performance, innovation, and Indian gaming culture.

S8UL Rolls Out Fan-Centric Engagement

S8UL plans to host weekly EWC watch parties, opening its Gaming House to fans as a dedicated viewing and celebration space. These community-driven efforts aim to increase grassroots engagement and strengthen the connection between players and fans during the global event.

Leaders Share Their Vision

Animesh Agarwal, aka 8Bit Thug, Co-founder and CEO of S8UL, emphasizes the significance of continuing the partnership with iQOO. “We proudly carry the nation’s hopes with iQOO, aiming to elevate Indian esports globally,” he says.

Nipun Marya, CEO of iQOO, echoes the sentiment by stating, “We proudly support S8UL as they represent India internationally. Our shared values of performance and passion make this collaboration a natural fit.”

EWC 2025 Breaks Records in Global Esports

Esports World Cup 2025 showcases global talent with a record $70M prize pool.

India’s Esports Journey Reaches a New Milestone

By joining forces, iQOO and S8UL commit to pushing the boundaries of Indian esports. This partnership showcases their shared dedication to excellence and global competitiveness. S8UL’s campaign marks a key milestone in India’s global esports journey.

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