Shanaya Kapoor brings charm, relatability, and a dash of humor to Drools’ latest pet food campaign, and pet parents everywhere are nodding in agreement. The campaign centers around a hilarious and oh-so-real moment: “I poured my heart out, but he only heard the word ‘dinner.’”
That “he”? Not a distracted boyfriend—but a very hungry dog.
In the heartwarming yet cheeky spot, Shanaya Kapoor plays a loving pet parent, trying to express her emotions to her furry friend. She’s emotional, vulnerable, and totally in her feelings. But just as she reaches peak drama, her dog’s ears perk up at the sound of one word: “dinner.” And just like that, he bolts—not for a hug, but straight to his bowl.
Love Takes a Back Seat When Drools Is on the Menu
The campaign perfectly captures what every pet parent knows: dogs don’t do drama—they do Drools. The premium pet food brand positions itself as irresistible, even more than heartfelt confessions. With Shanaya’s youthful presence, the campaign connects with India’s growing community of Gen Z and millennial pet lovers, who treat their dogs like family—and expect quality nutrition in return.
The message is simple and memorable: “When Drools is on the table, love can wait.”
Drools Strikes the Right Balance Between Nutrition and Fun
As one of India’s fastest-growing pet food brands, Drools continues to blend science-backed nutrition with smart, engaging storytelling. This campaign doesn’t just showcase a celebrity—it highlights the bond between humans and pets, using humor to reinforce Drools’ core promise: tasty, nutritious meals your dog won’t ignore.
The brand’s focus on real ingredients, protein-rich formulas, and zero preservatives makes it a go-to for conscious pet parents. And now, with Shanaya Kapoor leading the charge, Drools adds glam and relatability to its growing influence.
Shanaya’s Pet-Lover Persona Shines
This isn’t just an ad. It’s a slice of every pet parent’s daily life—especially the emotional rollercoaster that ends in tail wags and empty bowls. Shanaya’s natural warmth and screen presence elevate the narrative. She doesn’t play a distant brand ambassador; she’s a dog mom who gets ignored the moment kibble hits the bowl.
That authenticity connects. It says, “We’ve all been there,” and it does so with heart and humor.
Drools Gets the Content-First Equation Right
In a digital-first world, Drools understands the power of shareable content. This campaign is built for social, with snappy captions like “Poured my heart out, but he only heard the word ‘dinner’” and meme-worthy moments that are already generating buzz on Instagram and YouTube.
Pet parents laugh, relate, and most importantly—remember the brand.